About Us



 

Why is there a family photo in the 'About Us' section? The man in this picture is an avid tennis fan and when Chris Evert lost her diamond bracelet, designed by George Bedewi, during the US Open in 1978, he was inspired by this bracelet's classical and timeless style. Intrigued by this impeccable yet unpretentious style, he decided to create his own line of tennis bracelets made of affordable premium diamonds.

That little girl on the left standing in front her father is me – the creator and owner of Dcentral Wonder. My father had a vision 40 years ago to bring high quality tennis bracelets to everyone at an affordable price. He dreamed to cut the middleman and run exclusively online, so that everyone can enjoy the privilege of high-grade tennis bracelets. Now that he is gone, I am proud to say that I am continuing & realising his legacy and passion.

Headquartered in South San Francisco, our mission is to decentralise the distribution of premium tennis bracelets so that everyone can own them at an affordable price, hence the name Dcentral WonderMinimalistic and refined, the classic design truly has wide-ranging appeal. We strongly believe premium quality is not a luxury.

 

Where does the name ‘tennis bracelet’ come from?

By now, the tennis bracelet is a staple piece in many jewellery boxes because of the simple class of this delicate yet durable jewel. But why is this bracelet set with diamonds called a ‘tennis bracelet’? How can I choose the right bracelet for my wrist type? Click here to find out why a tennis bracelet is called a tennis bracelet.

 

The Design

Dcentral Wonder represents detail timeless design at its finest. Coveted for their tasteful allure, our iconic bracelets are worn on all occasions by women all over the world. 


We believe in keeping it simple, using clean lines, and letting the product speak for itself. That is why all of our products are characterised by simplicity and minimalism. This subtle set of qualities is what makes a Dcentral Wonder a true classic to love for years to come.